Last night I attended an invitation-only gathering for business and Marketing executives to here about social media and marketing-sales alignment bests practices. I have to admit that I was a bit skeptical about whether the content would "really" be useful. I was extremely impressed. The event was hosted by MTS, Inc., and the business and marketing executives on the panels where truly first class.
Panel participants came from top tier B2B technology companies, as well as insightful marketing vendors and consumer-focused organization including: Oracle, Polycom, Spark Media Solutions, Mountain Travel, Nortel, Knight Vision Marketing, Sybase, Heidrick & Struggles, Tiny Prints, Logical Marketing, and moderated by Stanford Professor and business owner Sheryl Root.
MTS plans to make these meetings a quarterly tradition, and I hope to be invited to the the next one!
Below is a social media minute with one of the attendees.
25 March 2009
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