SAP Gets How To Use Facebook

Props for SAP's Facebook Presence...
SAP's Facebook Utilization has been extremely impressive. Check out a few of SAP's active Facebook fan pages: SAP; SAP CRM; SAP Developer Network . A couple of noteworthy features worth discussion:

SAP redirects fans to event promotions and customer surveys; SAP CRM provides obvious social networking links: Twitter, YouTube, Flickr, SAPCommunity Page; All sites provide linking back to SAP Communities.

Just for fun read "Adobe Flash Platform Diversity From SAP to Facebook" by By: Andrew Shorten

RSS and Oracle - User Driven Feeds, Great Idea!

RSS ...

RSS provides the ability for you to syndicate your company's content and it enables subscribers to read content without actually visiting your website. Not a bad approach in today’s world of online marketing. Letting people consume content they way they prefer is always the best approach.

The B2B company to follow is Oracle. Their content organization and volume by user type is amazing.